Careless People

Time to take the wrong turn down the moral highway. What would happen if you built something so powerful and influential that nearly everyone wanted to use it, but that silently manipulated them into becoming ideologues for the highest-paying cause? Well, then you would be a real-life social tech CEO, according to Sarah Wynn-Williams. Of course, one particular CEO was singularly described in Sarah’s well-timed book “Careless People”, but I’m sure the pattern applies to others. If you are curious what it is like to watch a CEO-in-the-making lead a fledgling enterprise down a dark path, this book is for you.